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Why is it always about the kids?

Pandora is losing the love of 18-24 year olds as they migrate to Spotify. We’re here to remind them that Pandora isn’t the radio they grew up with. It’s the radio that grows up with them.

We’re also collaborating with some of their favorite brands in-store…

Pandora x Urban Outfitters

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…and online.

PanDora x Homesick Candles

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I’m catching hints of nostalgia and top notes of memories I thought would have faded by now...
— Fake Review
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Made with Camden Dechert